Family Office's are the primary source of capital for Funds, VCs and Private Equity - who are increasingly investing directly in the things that interest them, their passions, causes and they want to make a difference. Our firm has several years experience helping families make that Family Office Investment, a relationship built up over many years.
There is no doubt with public markets tightening Investors are looking at Private Markets to deploy capital. The VC model exposes Founders to the pump and fall of valuations and the push for unrealistic growth. The key to raising capital is defending your value by continually showing progress and moving forward.
The current climate has slowed things a little, especially when dealing with VC's who themselves are finding it difficult to bring capital into their funds. Families are also hesitant to put money into funds with a 5 to 10 year investment return horizon, preferring much quicker returns and liquidity events 3 to 5 years. Family Office investment capital is generally quicker.
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